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Writing winning business proposals [electronic resource] / Richard C. Freed, Joseph D. Romano, Shervin Freed.

Por: Freed, Richard C, 1946-.
Tipo de material: TextoTextoSeries McGraw-Hill's AccessEngineering: Editor: New York : McGraw-Hill, [2013]Edición: 3rd ed.Descripción: 1 electronic text (viii, 311 p.) : ill.ISBN: 9780071742320.Tema(s): Proposal writing in business | Business report writing | Business writingGénero/Forma: Electronic books. | Computer network resources.Clasificación CDD: 808/.06665 Recursos en línea: Subscription required Also issued in print.
Contenidos parciales:
Proposal logics -- Proposal psychologics -- Proposal preparation.
Understanding generic structure logic -- Understanding the baseline logic -- Aligning the baseline logic -- Using a measurable-results orientation -- Using logic trees to construct your methodology -- Analyzing the buyers -- Identifying, selecting, and developing themes -- Green team reviews -- Writing the situation and objectives slots -- Writing the methods slot -- Writing the qualifications slot -- Writing the benefits section -- Writing the fees slot -- Summary: the proposal development process.
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Tipo de ítem Ubicación actual Colección Signatura Estado Fecha de vencimiento Código de barras
Recurso Electrónico Recurso Electrónico Biblioteca Fundación Área Andina - Medellín
Colección digital Disponible
Recurso Electrónico Recurso Electrónico Biblioteca Fundación Área Andina - Pereira
Colección digital Disponible
Recurso Electrónico Recurso Electrónico Biblioteca Fundación Área Andina - Valledupar
Colección digital Disponible
Recurso Electrónico Recurso Electrónico Biblioteca General Fundación Área Andina - Bogotá
Colección digital Disponible

Print version c2011.

Includes bibliographical references.

Part 1. Proposal logics -- Part 2. Proposal psychologics -- Part 3. Proposal preparation.

Understanding generic structure logic -- Understanding the baseline logic -- Aligning the baseline logic -- Using a measurable-results orientation -- Using logic trees to construct your methodology -- Analyzing the buyers -- Identifying, selecting, and developing themes -- Green team reviews -- Writing the situation and objectives slots -- Writing the methods slot -- Writing the qualifications slot -- Writing the benefits section -- Writing the fees slot -- Summary: the proposal development process.

Also issued in print.

Description based on cover image and table of contents, viewed on Nov. 14, 2013.


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